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Iowa fires hoops coach Lickliter

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03/15/2010 - Iowa City, IA (Sportsbook Betting Lines) - The University of Iowa has fired head men's basketball coach Todd Lickliter.

The school announced the news Monday, and while Iowa athletic director Gary Barta said he still believes Lickliter is "a tremendous basketball coach," he cited lack of improvement as a reason for the coaching change.

"If you take a look at our competitive record the past three years, it has not been improving," Barta said. "It still continues to be below where we would expect; our attendance and our season ticket sales have continued to go down. This is not something that started three years ago, but in the past three years it has continued to go down dramatically."

The Hawkeyes were just 10-22 in 2009-10, with a 4-14 record in the Big Ten. Their season ended with a loss to Michigan in the first round of the conference tournament.

The 10 wins this season marked the fewest for the program since a 10-16 mark in 1974-75.

In three seasons under Lickliter, Iowa went 38-58. He took over at Iowa in April 2007 after six seasons as head coach at Butler, his alma mater, where he compiled a 131-61 record with four postseason appearances, including trips to the Sweet 16 of the NCAA Tournament in 2003 and 2007.

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